PUNE: Information solutions firm Equifax Analytics said that it is joining forces with AccountScore, an analytics-based business to develop products that will help provide better information on customers to financial institutions. The partnership will provide a full range of products and services to prospective users like banks, NBFCs and financial institutions in India and the Middle East.
AccountScore provides actionable insights and analytics on bank transaction data for its clients. The company would develop products that will provide a 360-degree view about customers by considering their assets and liabilities and work on developing analytics attributes of the customers’ based on their transactional behavior using the data available with AccountScore.
“India is a very exciting market for AccountScore with a unique opportunity that needs innovative solutions. The partnership in India with Equifax further deepens our strong relationship that we have on the back of our existing Open Banking partnership in UK,” said Joseph Hungin, Head of International at AccountScore.
“This complementary partnership will enable financial institutions in India and Middle East to get a holistic view of their customers which can help in digitization and better underwriting, especially for the new-to-credit segment”, said K M Nanaiah, Managing Director, Equifax Credit Information services Ltd. and Country Leader, Equifax India and MEA.
Headquartered in Atlanta, Ga., Equifax operates or has investments in 24 countries globally. London headquartered AccountScore has a presence in the USA and India and pans to launch in other markets in 2019.